Takealot Reports Strong Growth Amidst Amazon South Africa Competition

The Takealot Group, South Africa’s leading e-commerce player, has reported significant growth for the second half of 2025, despite intensifying competition from Amazon South Africa. The group’s performance was bolstered by enhanced offerings and the continued expansion of its TakealotMore subscription service. 

According to the latest financial results, revenue grew by 20%, adding $173 million to reach a total of $823 million. Gross merchandise value (GMV) increased by 13% year on year, despite a sluggish start to the period. Gross profit margin improved by 1%, supported by strong performance from high-growth segments like Mr D Grocery. 

However,  the group’s aEBIT declined to -$12m, attributed to increased investment in marketing and infrastructure as Takealot gears up for greater competition in the local e-commerce market. 

Takealot.com, the group’s core e-commerce platform, reported revenue growth of 19% totalling $706 million. GMV grew by 13%, with orders increasing by 15%, supported by the rise of emerging product categories. The company also deepened its investment in logistics notably expanding its fleet of electric delivery trucks - now among the largest in South Africa. 

Meanwhile, Mr D, the group’s on-demand food delivery service, delivered an 11% increase in revenue to $117 million. The grocery segment experienced GMV growth of 81%, with an improved aEBIT of $4 million, up from $3 million in 2024. 

“Both the Takealot.com and Mr D platforms continue to excel, cementing their leadership in South Africa’s ecommerce market through innovation and customer focus,” the report stated.